tesla owner demographics 2020

Highways are much simpler to drive (thats why Autopilot is limited to them) and while the accidents can be more severe there are far fewer of them. Theyve been researching EVs for about three years anduntil recentlyconsidered Teslas the only viable option, given their range and the charging infrastructure the company has built in their area. In it, the company touted a "majority minority" U.S. workforce, though employees in leadership roles at a director level or higher were 83% men and 59% White. Moving forward, Tesla said it will recruit from historically Black colleges and universities and conduct unconscious bias trainings for managers and recruiters. My skill at the latter is improving. He wasnt sold on it, partly he says because it didnt have enough cargo space for his golf gear. Some of these revealing profiles just might surprise you. Based on past experience, Tesla is willing to defy the tastes of Consumer Reports. Power. That includes models losing and regaining "recommended" ratingsfrom Consumer Reports, which at one time ranked the Model S as its top-rated vehicle ever.. Chart. With this modest margin, one can attribute the problem to a group of people who dont watch the road when using Tesla Autopilot as they are told to do. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). This chart shows the percentage of owner in Hialeah, FL compared it's .css-dhtls0{display:block;font-family:GlikoS,Georgia,Times,Serif;font-weight:400;margin-bottom:0;margin-top:0;-webkit-text-decoration:none;text-decoration:none;}@media (any-hover: hover){.css-dhtls0:hover{color:link-hover;}}@media(max-width: 48rem){.css-dhtls0{font-size:1.125rem;line-height:1.2;}}@media(min-width: 48rem){.css-dhtls0{font-size:1.25rem;line-height:1.2;}}@media(min-width: 61.25rem){.css-dhtls0{font-size:1.375rem;line-height:1.2;}}VW Will Build a New Scout EV in the U.S. VinFast Delivers First 45 VF8s to U.S. Customers, Chip Ganassi Racing Is Looking for Women Racers, Ford Tripling F-150 Lightning Production This Year, 1985 Renault R5 Turbo II Is Our BaT Auction Pick, 707-HP DBX Will Race F1 Medics to Accident Scenes, Postal Service Orders 9250 Ford E-Transit Vans, Ford Restarting F-150 Lightning Production Mar. Some drivers dont want their car to monitor them and how safe they are being, other drivers welcome it. Every Quarter, Tesla TSLA -4% publishes statistics about the distance driven per accident by the Tesla fleet. Profit from the additional features of your individual account. This is just an estimate based on data we have. Along with other initiatives, Tesla said it will recruit from historically Black colleges and universities, offer an array of new apprenticeships, and conduct unconscious bias trainings for all people managers and recruiters in 2021. Register in seconds and access exclusive features. From 2012 to 2020, there has been approximately one Tesla vehicle fire for every 205 million miles traveled. General Motors was second with six top rankings, followed by BMW, Ford Motor and Nissan Motor with three each. Combine those together (in the 94-6 ratio) and you get Teslas number of once per 4.59 million total miles. Cox AUTOMOTIVEN . As a Premium user you get access to background information and details about the release of this statistic. The report they publish is highly misleading, and strongly suggests the answer is greatly safer with it on. Thats not true, and the most recent quarter numbers show it was probably slightly safer with Autopilot off. Many owners reported they became much more open to buying an EV after knowing friends, family, or co-workers who had one. Tesla's inaugural Diversity, Equity and Inclusion Impact Report offers fewer details than diversity reports from major tech companies including Google and Apple, which began publishing demographic information about their workforce in 2014. Show publisher information Based on data pulled from 2,650 Tesla owners, the average household income of a Tesla Model X owner is $143,177 per year. Its youth as a company is of little concern, and in fact most respondents saw it as a positive. We want to hear from you. And increasingly, publicly traded companies are required to disclose more information about the makeup of their workforce, and to add people from diverse backgrounds to their boards. WebTHE TESLA BUYER: Ethnicity 50 204 96 67 69 101 82 158 106 0 50 100 150 200 250 AFRICAN AMERICAN ASIAN EASTERN EUROPEAN EURASIAN HISPANIC MIDDLE It was so much better than any car Ive ever driven, the 73-year-old self-storage company executive says. The average employee at Tesla makes $108,037 per year. Every Quarter, Tesla As of February 2020, it has more than 37,000 public charging stations or one station per 459 inhabitants. You have this guy whos the richest dude in the world, who has this huge megaphone, and he uses it to call somebody a pedophile whos not, or to fat-shame people, all these things that are just kind of gross.. Tesla is once again the car brand with the highest owner satisfaction, according to the Consumer Reports (CR) Owner Satisfaction Survey. That is nothing new Are you interested in testing our business solutions? Use Ask Statista Research Service, Tesla's vehicle sales by quarter YTD Q4 2022, Automotive manufacturers' estimated market share in the U.S. 2022, Most valuable automotive brands worldwide by brand value 2022, Tesla's vehicle production by quarter YTD Q4 2022. tesla model s, We hear from Tesla owners who will say, Look, I love my vehicle, but I really wish I didnt have to respond to my friends and family about his latest tweet, says Mike Dovorany, who spoke with thousandsof EV owners and potential buyers during his two years working inEscalents automotive and mobility group. J.D. (January 4, 2022). Chart. Global Business and Financial News, Stock Quotes, and Market Data and Analysis. According to J.D Powers website, The APEAL Study measures an owners emotional attachment to their "Tesla's Estimated U.S. Market Share from January to December 2021. If you are an admin, please authenticate by logging in again. I think younger generations in particular vote with their wallets, and I feel like that might come back to bite.. Indeed, the wild swings in the numbers published by Tesla suggest that theres a lot of randomness in the results theyre probably not varying this much in quality. Power, said in a statement. Tesla is the major contributing factor to the market growth of EVs in the US. Source: Advocates for Highway and Auto Safety 6. But even with his expertise, the way Model S integrated so seamlessly into his life though its technology surprised him. Tesla News, They are a subset of the EVForward database of more than 10,000 new-vehicle buyers from 18 to 80, weighted by age, gender, and state of residence to match the demographics of U.S. new-vehicle buyers and by vehicle type to match current sales. WebElectric vehicles made up approximately 4% of new vehicle sales in 2021, compared to about 2% in 2020. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. PwC. Vehicles pass the Tesla Inc. assembly plant in Fremont, California, U.S., on Monday, May 11, 2020. You need at least a Starter Account to use this feature. The average household income of a Tesla Model S owner is $153,313 per year. Power. As part of its 2020 Initial Quality Study, the firm found Tesla owners reported more problems in their first 90 days of ownership than the other 31 U.S. auto brands included in the study. The dip in vehicle deliveries the company reported last quarter was its first sequential decline since early 2020 and largely had to do with Covid lockdowns in Shanghai forcingits most productive factory to shut for weeks. Buyers rarely rank a product higher because it limits what they can do, or nags them more to use it well, but CR feels this is an essential feature in its ratings to improve overall safety. Elon has just soiled that brand for me so much that I dont even think I would take one if I won one, Stone says. It said that Tesla has a "majority minority" U.S. workforce overall, but 83% of employees in leadership roles are men and 59% are White. For those driving without Autopilot but with our active safety features, we registered one accident for every 2.42 million miles driven. For Jim Hartman, a career as a professional driving instructor meant he used to make his car buying decisions on the basis of attributes like performance, handling and design. This statistic is not included in your account. (May 31, 2022). John Voelcker edited Green Car Reports for nine years, publishing more than 12,000 articles on hybrids, electric cars, and other low- and zero-emission vehicles and the energy ecosystem around them. Access to this and all other statistics on 80,000 topics from, Show sources information In ratings released today, Consumer Reports rated Teslas Autopilot second among such systems, giving the first place nod to GMs Super Cruise. 13, Kia Shows Off EV9 Silhouette in New Teaser, 1993 Volkswagen Corrado SLC Is Today's BaT Pick, Tesla New 'Master Plan' Focused on Sustainability, 1989 Acura Integra Is Our Bring a Trailer Pick. Statista. Register in seconds and access exclusive features. We took Tesla off the table from the get-go, Sirr says. But Tesla does lag more mass-market brands:Toyota, for example, is only off the shopping list for 23% of drivers. Its advanced features actually simplify his life. Competitors that have been chasing the company for a decade may still beyears away from catching up in the EV sales ranks. The lack of intersectional analysis in the Tesla diversity report also obscures whether, for example, Black women at Tesla are promoted at the same rate as Black men or White women, or whether people of color who are military veterans are hired more or less often than White veterans. Power collects customer registration data from each state. Here are some highlights: Tesla counted people from Pacific Islander, Native American, Native Hawaiian and Alaska Native communities as part of an "Additional Groups" category. Tesla, Power access to customer vehicle registration data. They also report an unrelated number from NHTSA for crashes which is almost an order of magnitude different from the Tesla numbers. Get in touch with us now. This is a BETA experience. -- CNBC's Lora Kolodny contributed to this article. Power's study is considered an industry benchmark for quality. This week, Tesla Motors released four unique Customer Stories* to showcase some of the fascinating individuals who drive the Tesla Model S. So who is the typical Tesla Model S owner? "Tesla's Market Capitalization between March 31, 2020 and 2022 (in Billion U.S. Tesla Motors' goal is to increase the number and variety of EVs through three strategies. Tesla's issues are primarily with production and things such as paint imperfections and poor fit of body panels, according to J.D. The trends have shown up in one consumer survey and market research report after another: Tesla commands highbrand awareness,consideration and loyalty, and customers are mostlydelighted by its cars. Electric Vehicles, Tesla's domestic and international revenue 2018-2021; Tesla: vehicle deliveries by main model and quarter 2022; Quarterly Tesla supercharger station and Statista. There are a few other strange things in the Tesla report. WebTesla owner demographics: gender. But after making Tesla and himself so synonymous with one another, Musk has waded intopolitical conflicts, attempted to buy one of the worlds most influential social media platforms and struggled to batback unflattering coverage of his personal life, putting the companys increasingly valuable brand at risk. In the small rural community of Ortonville, Minnesota, Henry Nelson is a mail man with a For those driving without Autopilot and without our active safety features, we registered one accident for every 1.79 million miles driven. "Tesla's market capitalization between March 31, 2020 and 2022 (in billion U.S. Some of these revealing profiles just might surprise you. Learn more about how Statista can support your business. Tesla has experienced mixed results in such studies and reports. Data is a real-time snapshot *Data is delayed at least 15 minutes. But its possible that Autopilot is more dangerous off the freeway and a bit safer on it. GoodCarBadCar.net. You can only download this statistic as a Premium user. Sign up for free newsletters and get more CNBC delivered to your inbox. TSLA dollars)." So who is the typical Tesla Model S owner? Even an optional driver gaze monitor would help, though I suspect Consumer Reports would not approve of it being optional. Got a confidential news tip? Remember to check with Tesla to confirm if your EV qualifies or not: Tesla Model. The first is to sell its own branded vehicle through its showrooms. You need a Statista Account for unlimited access. Accessed March 04, 2023. https://www.statista.com/statistics/1256537/market-capitalization-of-tesla/, PwC. "However, we were able to collect a large enough sample of surveys from owners in the other 35 states and, from that base, we calculated Tesla's score.". Newer Tesla vehicles do have a camera that can see the driver, and Tesla has reportedly done experiments at using it for driver monitoring, but they do not do that at present. 1. 2023 CNBC LLC. See how his priorities shifted after a life-changing journey, and how he now only has eyes for the safest car on the road. Power. Autopilot does crash on city streets -- sometimes it's dumb enough to run into a police car. Back to list Hialeah, FL. Hes a second generation electric owner. J.D. People looking at a Tesla car on display at a showroom in Beijing. Turn Autopilot off and you go 5.37 million highway miles between accidents (4% better.) Colloquially, it's known in the industry as getting butts in seats. to incorporate the statistic into your presentation at any time. The company offers equity in Tesla as part of its compensation for all roles, and uses this promise as a recruiting tool. May 31, 2022. Tesla vehicles are EVs (electric vehicles), which are transforming the way people drive and move. You need a Statista Account for unlimited access. That, Dovorany suggested, is an ecosystem traditional makers will struggle mightily to replicate. A Division of NBCUniversal. Tesla did reveal some big-picture analysis of its current U.S. workforce. Creative Strategies, a California-based customer-experience measurer, mentioned owner frustration with Musk in a study it published in April. Most say they bought one of the EVs because they like the cars. WebNot Rated. Frequently requested statistics for: Hialeah city, Florida An official website of the United States government Owner-occupied housing unit rate, 2017-2021: 47.0%: They allowed Musk to shape mediacoverage and made him the ringleader for Teslas legionof very-online fans. EVANNEX is an aftermarket automotive accessories manufacturer and retailer offering its customers premium third-party products. Emma Sirr, a 28-year-old worker in cloud computing who lives in Bozeman, Montana, gets around with her partner and their two dogs in a 2004 Nissan Frontier. Tesla has denied wrongdoing. 11% of Tesla employees are Asian. Musks antics, on the other hand? WebSchedule a Tesla test drive at a time and date that is convenient for you. Part Two Outlines Some Social Problems, Investors And Buyers: Very Confusing Sustainability Choices In The Auto Industry, Phantom Auto Buys Voysys To Boost Remote Operation Capabilities, The new FSD product being beta tested by a few users. Posted on "Tesla's estimated U.S. market share from January to December 2021." Profit from the additional features of your individual account. Tesla to $1,200? You can only download this statistic as a Premium user. Join over 60,000 Tesla fans, enter your email to subscribe. His work has appeared in print, online, and radio outlets that include Wired, Popular Science, Tech Review, IEEE Spectrum, and NPR's "All Things Considered. It is worth noting that better driver monitoring would probably improve Teslas safety record above, which is brought down in part by accidents caused by people who dont pay adequate attention to the road. Such issues are in line with owner complaints about Tesla's vehicles online, including its newest Model Y, which was not part of J.D. Despite the popularity of the Model S, California ranks behind both Tesla published its first-ever diversity report on Friday. The ideal entry-level account for individual users. Non-Autopilot driving is a mix of 40% highway and 60% city streets. Tesla's debut diversity report did not break out how many of its employees identified as having a disability. Dennis Levitt got his first Tesla, a blue Model S, in 2013, and loved it. Elon Musk's electric car and renewable energy company published its first-ever diversity report late Friday. He acts like a seven-year-old.. v#(Si Available: https://www.statista.com/statistics/519579/market-share-of-tesla-in-the-united-states/, Tesla's estimated U.S. market share from January to December 2021, Available to download in PNG, PDF, XLS format, Plug-in electric light vehicle sales worldwide 2015-2021, Electric vehicle sales globally by model 2022, Range of selected electric vehicle models 2022, Tesla's free cash flow by quarter 2019-2022, Tesla's operating margin by quarter 2019-2022, Gross margin by segment - Tesla 2019-2021, Tesla's domestic and international revenue 2018-2021, Tesla: vehicle deliveries by main model and quarter 2022, Quarterly Tesla supercharger station and connector volume worldwide 2020-2022, Plug-in electric vehicle sales worldwide by brand 2022, Plug-in electric vehicle sales market share by producer 2021, BMW i series - electric car sales 2014-2021, Chevy Bolt EV sales in the United States - 2017-2021, BYD Group's total vehicle sales 2019-2021, by type, Tesla's U.S. market share - December 2021, Best-selling plug-in electric cars in the United States 2021, Number of electric vehicle fast charging stations in the U.S. by network 2022, Number of Tesla employees IPO and FY 2021, GM's share of the Canadian automobile market 2021, GM's vehicle sales in Canada - Q1 2019-Q4 2021, Nissan's vehicle sales in Canada Q4 2020 and Q4 2021, Honda's vehicle sales in Canada Q4 2020 and Q4 2021, Audi's vehicle sales in Canada Q4 2020-Q4 2021, Taiwan - share of people who have access to a car in 2017-2018, Malaysia - share of people who have access to a car in 2017-2018, Brazil - share of people who have access to a car in 2017-2018, Denmark - brands of owned or leased cars 2018, Mexico - age of owned or leased cars 2016-2018, Brazil - age of owned or leased cars 2016-2018, Japan - brands of owned or leased cars 2018, New Zealand - share of people who have access to a car in 2017-2018, Annual circulation of vehicles in France 2004-2018, Find your information in our database containing over 20,000 reports, leading electric vehicle model in the United States, Worldwide, Tesla delivered almost 936,000 vehicles. Tesla's issues, according to Betts, are primarily with production and things such as paint imperfections; poor fit of body panels; trunks and hoods that are hard to open and close; wind noise; and squeaks and rattles. If cars were autonomous, 64% of people would rather own their car as opposed to hiring it as a taxi service. This statistic is not included in your account. *Source: "Customer Stories" viaTesla Motors, Posted in They provide rates for driving with autopilot, without autopilot, and without autopilot or the other accident prevention systems. Power study of how makers could sell more EVs. However, because Tesla makes cars, software and energy products, it is difficult to compare it with peers in tech or autos. Escalent's research, part of its EVForward program, was conducted among a national sample of 1003 respondents, including a survey, focus groups, and interviews with industry experts, between December 21, 2020, and February 19, 2021. You only have access to basic statistics. The report also lacks a discussion of employee attrition (or retention rates), and excludes intersectional analysis. Teslas share of the U.S. automotive market in 2021 peaked in September when the brand's market share rose to roughly 2.59 percent. It should not be compared to Teslas accidents number, and Tesla admits this in the fine print, but it should be made much more clear. A paid subscription is required for full access. Last quarter they were roughly even, and in Q1 having Autopilot on was the modest winner, but thats the only time all other reports have shown driving with Autopilot to be moderately more risky. The report follows a number of allegations of discriminatory treatment at Tesla from employees and former employees over the years. The ideal entry-level account for individual users. Of course the last 3 quarters have included the Covid lockdown, with less traffic and fewer accidents in general. David Paul Morris | Bloomberg | Getty Images, Why tech companies struggle with diversity and inclusion. Tesla publishes its first diversity report, here are the key The study contains many other nuggets about Tesla and how it's viewed. Their reasons are similar to what automakers hope for when launching any new product, whatever it's powered by. Global Business and Financial News, Stock Quotes, and Market Data and Analysis. "In fact," Mike Dovorany, VP at behavior and analytics firm Escalent, told Car and Driver, among respondents who are shopping for or already own an EVTesla or otherwiseElon Musk is among the top [drawbacks in] their consideration of the brand.. His community relies on him, and he relies on his Model S. With its superior handling, exceptional reliability, and low running costs (except, perhaps, the occasional car wash), Model S is the only choice for Henry. Through interactive state and county maps for the 50 states, the District of Columbia and Puerto Rico, each page provides a snapshot of change from 2010 to 2020 Future growth should be strong as new models become available, especially in the popular light truck segment. While many view Tesla as a leader in automotive technology, the company continues to face issues with the quality of its vehicles, according to J.D. For much of the past decade, Tesla lacked competitors that matched its models battery range and other measures of performance. According to research by theBoston Consulting Group, companies with more diverse leadership teams report higher innovation revenue. Cox AUTOMOTIVEN . Power survey: Hyundai's luxury brand Genesis leads reliability survey, losing and regaining "recommended" ratings. Its ability to manage all aspects of EV purchase and ownershipsales, financing, service, fast charging, and route planning that incorporates fast chargingwere cited by an overwhelming 91 percent of owners as a reason to buy another Tesla. Power's report. He isnt sure yet which model, but certainit wont be a Tesla. Most importantly, accident rates per mile are around 3 times higher on city streets than on highways.

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